Plant Profile: Gaillardia aristata

Blanketflower, a member of the sunflower family, typically reaches heights of 1 to 3 feet and showcases vibrant, daisy-like flowers measuring 3 to 4 inches across, which bloom from May to September. The flowers feature striking orange-red centers encircled by inch-long petals that are yellow-tipped and have a dark red base. The plant is also characterized by its fuzzy texture. As a taprooted perennial, it thrives in hot, arid environments with full sunlight, although it may require additional watering during prolonged dry spells. Its blossoms are particularly appealing to pollinators such as bees and butterflies, while the seed heads draw in birds.

Blanketflower is low-maintenance and flourishes in grass-dominated areas with sandy, drought-prone soils. However, it is susceptible to root rot if planted in poorly drained conditions.

Historically, this species of Blanketflower was utilized by Native Americans for various purposes, including waterproofing rawhide bags and treating a range of ailments. The flowers are also noted for their resemblance to the vibrant patterns traditionally woven into blankets.